Straight Lines AI Announces Strategic Partnership with Impetus Group
Transforming Underwear Design with AI Technology
Keller, TX – January 5, 2025 – Straight Lines AI, a leading provider of innovative AI solutions for the fashion industry, is thrilled to announce a new partnership with Impetus Group, one of the leading companies in the textile sector worldwide, driven by half a century of experience and a commitment to customers and the community. As part of this collaboration, Impetus will use the Straight Lines AI Creative Design Platform to streamline their design processes, improve efficiencies, and reduce costs, ultimately accelerating their time-to-market for new products.
“At Straight Lines AI, we are committed to transforming the fashion industry with our state-of-the-art AI solutions,” said Dale Kort, CEO of Straight Lines AI. “We are excited to partner with Impetus and support them in harnessing the power of AI to enhance their design capabilities, optimize their operations, and bring innovative product to market more efficiently.”
Impetus, known for its unique and high-quality underwear collections, is eager to capture the benefits of AI integration. By leveraging the Straight Lines AI Creative Design Platform, Impetus aims to automate labor-intensive processes, allowing their team to focus more on creativity and product development.
“By partnering with Straight Lines AI, we will streamline our operations, reduce costs, and spend more time on what we love – designing quality products for everyone. This collaboration will help us enhance our efficiency, and continue to innovate in this market”, said Nuno Sousa, 3D/Graphic Designer at Impetus.
With this partnership, Straight Lines AI and Impetus are poised to redefine underwear design through advanced AI-driven solutions, setting new standards for efficiency and creativity in fashion design.
About Impetus Group
In 1973, Emília and Alberto Figueiredo created a small textile business with just six people, four machines and a family dream that became the launching pad for an industrial and commercial presence with a truly global dimension. Today, Impetus Group has one of the most complete vertically integrated structures in Europe, supported by several departments, which also include R&D and Logistics. The improvement of this structure guarantees us the flexibility and capacity to offer customers a service of the highest quality and adjusted to their needs.
Although we started by producing only underwear and loungewear, the experience and know-how acquired over the years, together with the significant investment in new technologies, allowed us to expand the portfolio to a wide range of technical products, such as work clothing and sportswear, betting on underwear with and without sewing. At Impetus we define our strategy and guide our conduct in a comprehensive context of sustainability, which is reflected in the way we create and produce our products and how we manage the waste generated. Moving forward to a new sustainable industry.
About Straight Lines Ai
Straight Lines AI creates innovative AI solutions tailored for fashion companies specializing in apparel and footwear. Their cutting-edge technology empowers businesses to optimize design processes, enhance efficiency, and accelerate time-to-market.
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Straight Lines AI: info@str8lines.com
See more about Impetus Group Here
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